111111 was founded on a simple observation: modern tourism travels too fast, consumes too thoughtlessly, and leaves no room for quiet contemplation.

Founded in 2021 by a collective of travel photographers, architects, and food historians, 111111 began as an independent printed pamphlet distributed across select boutique bookstores.
We refuse algorithmic clickbait, sponsored lists that mask advertising as editorial review, and superficial photo-op checkins. We advocate for visiting fewer places, staying longer, contributing to conservation, and observing regional rhythms.
Every property and route documented undergoes screening for eco-integrity, solar water heating, low-impact waste management, and wildlife respect.
We actively favor owner-operated farmsteads, community cooperatives, and artisans who sustain the cultural heritage of their native soil.
True luxury is not gold-leaf excess; it is space, acoustic tranquility, tactile linens, and unhurried conversation over natural wine.
We welcome pitch submissions from journalists, photographers, and naturalists across all continents.